Weapons Grade

From: Dilbert comes ten reasons Trump is winning:

10. Trump rolled out the “woman card” attack on Clinton. Expect lots of backlash and hollering about sexism. Also expect that 100% of the voting public knows that the “woman card” accusation is a persuasion death blow to Clinton’s campaign. And Trump is the only candidate alive who would dare say it out loud.

Trump’s “woman card” strategy is weapons-grade persuasion. It is a “high ground” maneuver with an “identity” angle. Either one of those approaches can be a kill shot. But together?

Holy sh*t.

I’ve not seen anything like it. The engineering is superb.

Trump will probably win with men for all the obvious reasons. But winning with women has until lately seemed impossible. So the “woman card” kill shot is aimed at women voters, not men. And what it does is flip the framing, as Trump likes to do.

Clinton framing: It is time for a woman president.

Trump framing: Gender is not a job qualification

I remind you that this is the year 2016. Trump’s message recognizes that gender should not be a hiring criteria. That’s the high ground. You can’t get higher.

And it gives women an identity choice. Do they pick the leader who says the “woman card” is a qualification for a good job? Or do they pick the leader who has a long record of promoting and mentoring women because he thinks gender should not be a qualification?

Landslide.

Landslide !


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6 responses to “Weapons Grade”

  1. Casper Avatar
    Casper

    At some point in the next few years, our country will go through the wrenching experience of bankruptcy.

    We need a leader who’s really familiar with that territory.

  2. […] have been talking about Donald Trump playing his woman card at Weapons Grade, and at Trump’s “Woman Card”. Well what do you know? Ted Cruz has just played his woman card. […]

  3. […] Effect of the #womancard? Trump won women in the #IndianaPrimary tonight, per exit polls: 46% — 42% – That was predicted here (Classical Values) at Weapons Grade. […]

  4. […] I liked, “They had to remodel the house because the ceilings were not there.” Which comes at about 2:40 in. At about 3:50 in he basically starts talking about Trump’s gaffs which are not gaffs. I discussed Trump’s “Woman Card” gaff at Weapons Grade. […]